Static quote forms lose leads.
We build dynamic calculators that price, quote, and collect payment in one flow — powered by Apzee CalcBuilder on WordPress, or as a custom build for Shopify and beyond.
Choose Experience
3 fields
Add-Ons
4 fields
Payment
1 field
The "Get a quote" form is where leads go to die.
Customers fill it. They wait. They forget. You quote three days later and find out they already booked someone else. A live calculator closes that gap instantly.
Anywhere a price isn't fixed.
If your team currently quotes in a spreadsheet, a calculator can do it in real time on your website — and capture payment if you want.
Everything inside CalcBuilder.
Built on a visual step graph with formulas, conditional logic, payments, and webhooks — and an AI builder for the parts you don't want to draw by hand.
Visual step builder
Lay out the quote flow on a graph — drag steps, draw conditions, see the path a customer takes before they take it.
Formulas on every field
Each item supports number, select, or formula type. Reference any other field, run conditional pricing, scale by quantity.
Take payment at the end
Wire Stripe or your gateway to the final step so qualified leads pay deposits or full quotes inside the same flow.
Branded summary email
Customers get a clean, branded summary; you get a structured submission with line items and totals — both auto-generated.
Webhooks & CRM sync
Pipe submissions into your CRM, helpdesk, or Slack. Standard webhook payload, no plumbing required.
Build with AI
Describe your quote flow in a sentence; the AI scaffolds steps, fields, and pricing logic you can edit by hand.
Built for the people running the business, not just developers.
Submissions, customers, coupons, calendars, and reports all live inside the WordPress admin. Export any calculator as JSON and import it on another site.
WordPress today, custom builds for Shopify and beyond.
WordPress
Install CalcBuilder, drop the shortcode into any page, ship.
Shopify
Custom-built quote flow embedded into the storefront with the same architecture.
Webflow & custom
Headless calculator served as an embed for marketing sites or bespoke Next.js builds.
From flow diagram to embedded calculator.
Four stages, plenty of feedback loops. You see and approve the quote logic before we wire payment.
- 01
Milestone · 01
Map the pricing logic.
We sit with your team and translate the way you actually quote — discounts, conditional add-ons, minimums — into a clean flow diagram.
- 02
Milestone · 02
Build the steps.
Steps, items, and formulas are configured inside CalcBuilder's visual editor. Variables, logic, and form settings are wired up.
- 03
Milestone · 03
Connect payment & integrations.
Stripe (or your gateway) on the final step. Webhooks to your CRM or email tool. Localisation, currency, and decimal places set.
- 04
Milestone · 04
Embed and ship.
Drop the shortcode into any WordPress page. Customers fill it in, you receive a structured submission, the quote is on its way.
Built once, embedded anywhere.
WordPress sites get CalcBuilder configured for them. Other stacks get a custom build that follows the same architecture.
Basic
A single calculator built end-to-end on your WordPress site.
- 1 calculator (up to 3 steps)
- CalcBuilder install & config
- Branded styling
- Email summary on submit
- Embed shortcode delivered
Standard
Multi-step calculator with conditional pricing and payment.
- 1–2 calculators (4–6 steps each)
- Conditional logic & formulas
- Stripe / gateway integration
- PDF quote generation
- Webhook to CRM or email tool
- Coupons & calendars module
Advanced
Custom-built quote engines for non-WordPress stacks.
- Shopify / custom Next.js / Webflow build
- Bespoke pricing engine
- Multi-tenant or multi-brand
- Submissions dashboard
- Custom CRM / ERP integration
- 30 days of post-launch support
One-time fees in USD. Stripe/gateway fees billed by your provider. Calculator hosting included on WordPress; custom builds priced per stack.
Tell us how you currently quote — we'll show you the calculator.
Send your spreadsheet, your form, your Calendly link, whatever you use today. We'll come back with a step diagram and a fixed-fee proposal.